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Eat Stop Eat | Intermittent fasting | Weight Loss | The pursuit of happiness

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trans fats

The Trans Fats Legacy

October 1, 2008 By Brad Pilon

Over the past couple of years the potential marketing tragedy that was trans fats has been turned into a marketing edge for the food industry.It seems that by simply reducing the amounts of trans fats in its food products…a food company can market the fact that they are a “health conscious company” that is “looking out for their customer.”Surely, we missed the important lesson … [Read more...] about The Trans Fats Legacy

What’s up with gum?

January 5, 2007 By Brad Pilon

The other day, after watching the movie "Sweet Misery" I started thinking about gum.I've never been a big gum chewer, but I decided that I should go on a shopping trip and see exactly what is going on in the gum aisles these days. I was amazed by what I found.Firstly...from what I could find at my local convenience stores, almost all gum contains aspartame, sucralose, or … [Read more...] about What’s up with gum?

Fat Wars, and Why I Cook with Butter

December 8, 2006 By Brad Pilon

I've been following some very interesting stories in the news lately.The first story concerns the City of New York. It seems that the Board of Health for New York City has recently voted to make New York the nation's first city to ban Trans fats at restaurants.I found this story to be very interesting because as little as two decades ago Trans fats were introduced into our diet … [Read more...] about Fat Wars, and Why I Cook with Butter

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About Brad Pilon

Brad is an expert on intermittent fasting as it relates to losing weight and gaining muscle. He's also the author of Eat Stop Eat.
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