I only know of 3 people who I consider to be truly successful in business.

None of them became successful by taking shortcuts. None of them were the “right place, right time” stroke of luck success story either.

In fact, they all became successful the EXACT same way.

They used the EXACT same method that worked for me in my life, and its the EXACT same method that will work for you no matter what you goal is.

All 3 people had to move outside of their comfort zone in order to become successful.

I had the same thing happen to me…twice.

The first time was when I was in my third year at university. Back then my goal was to bench 300 pounds. Both my workout partner and I were mid-200 benchers and 300 seemed like ‘the ultimate bench press goal’.

By the end of my 3rd year I was benching 280 pounds. It wasn’t 3oo, but I thought it was pretty darn good. After all, in my group of friends, I was one of the top benchers.

That summer I decided to stay at University and take some extra courses.

I can remember the first day I went to the gym during the summer semester – It was a COMPLETELY difference crowd.

My usual crew was not there, instead the gym was almost empty, except for 4 or 5 guys who were A LOT bigger and A LOT stronger than me.

Adam, Steve, John and Big Jer were all 50 or 60 pounds heavier than me, and they were ALL high 300 pound benchers.

At this point I had 2 options:

Stay in my comfort zone, workout by myself and try to hit 300 pounds on the bench.

Move out of my comfort zone, Start training with the big boys, and accept the fact that 300 pounds was no longer an acceptable goal.

I picked the later. It was uncomfortable. Actually, that’s not true. It was darn right SCARY.

But I’m glad I did it.

By moving outside of my comfort zone 300 pounds was no longer a mental block, and by the end of August I was bench pressing 355 pounds for sets of 2.

55 pounds more than what I previously thought was the ‘perfect’ Bench Press.

This was the first time I reaped the rewards of moving out of my comfort zone.

The second time was when I walked away from my career in the supplement industry.

I had a great job, a great title, a massive office, financial stability, good co-workers, a great staff, even the commute wasn’t too bad.

But I knew it wasn’t what I was meant to do.

I moved out of my comfort zone the day I resigned. And while this isn’t a rags to riches story, I am now doing something I love. And this wouldn’t have been possible if I didn’t move outside of my comfort zone.

Most likely it is YOUR comfort zone that is keeping you from reaching your goals. ESPECIALLY if you goal is weight loss.

Doing an extra 20 minutes on the elliptical two or three times a week isn’t going to help you become noticeable leaner – What it IS going to help you stay in your comfort zone.

Switching from a white bagel to a whole wheat bagel for breakfast isn’t gong to help you lose weight- all it will do is keep you in your comfort zone.

The number one reason why most people have not tried Eat Stop Eat is because it is too far outside of their comfort zone. They miss out on hitting their weight loss goals simply because they are afraid to try something different.

Make a commitment to move outside of your comfort zone. Do the things you need to do to become successful.

Here is THE BEST PIECE OF ADVICE I have ever been given:

If you want to be successful you have to do the things that unsuccessful people aren’t willing to do.

Your comfort zone is what is keeping you from attaining the success you want. Move out of your comfort zone and you will FORCE change and you will see results.

Unsuccessful people do the same ineffective things over and over because they are the things they are comfortable doing. To be successful you have to break this habit.

BP