70 years later…and breakfast is still the target…

Check out this POST regarding a General Mills Cereal ad from 1943 on the ‘health benefits of Breakfast’…then give this a look….

Picture 10 70 years later...and breakfast is still the target...

Really, it’s just like fashion… we just keep going in circles.

BP

PS- I don’t hate breakfast. Not in the slightest. Pancakes and Bacon for me any day. The point is I don’t like the implied message…which is Eat, Eat, Eat.

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This entry was posted by Brad Pilon on Friday, March 26th, 2010 at 12:37 am and is filed under Healthy Ramblings

7 Comments

  1. Eric Komans says:

    Yes. I hate when companies use advertising to attempt to persuade me to consume their product, too.

    I see they reduced the amount of actual information though. They prevent disputes by making YOU provide the reason.

    So if you’re educated as to why you WOULDN’T want to enjoy a nutritious meal (say because you prefer blueberries to Blueberry Flavour) you have an equally legitimate reason to not buy the product.

    I think the implied message is, in a less simple phrasing, “IF YOU CAN’T TELL ME WHY YOU SHOULDN’T EAT, EAT!”

    Most people don’t have a good reason, they just assuming eating = good, and “I don’t got a reason to not do good.”

  2. dave krueger says:

    And yet, we as a nation were much thinner before we were told on a constant,daily basis how to eat, what to eat etc.

  3. Rob Difilipo says:

    As an aside, I would much rather have some frozen or fresh (when possible) blueberries than “blueberry flavour/flavor” cereal, hah, hah.

  4. [...] This post was mentioned on Twitter by Brad Pilon and PraiseWalker, lowfat_recipes. lowfat_recipes said: 70 years later…and breakfast is still the target…: Check out this POST regarding a General Mills Cereal ad from 19… http://bit.ly/bG0Amn [...]

  5. jpez says:

    Funny I was thinking about this yesterday while watching a commercial by the same company. It’s funny how they always have slim people in there commercials and they do their best to show how slim they are. In a sense it’s like they’re telling you indirectly (or maybe directly) “eat this product and you will be slim like ust” which is very ironic since food = calories and calories unburnt = fat. Funny how I’ve never thought of it like that throughout my life until yesterday.

  6. [...] 70 years later…and breakfast is still the target… | Brad Pilon.com [...]

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